Sponsors

The company was founded in 2000 in Plovdiv, Bulgaria. The main scope of activity is production and sale of cosmetic products with an essential ingredient – traditional for Bulgaria rose oil. The firm develops and creates high-quality cosmetic series using natural ingredients which take care of the skin in the way it would like – with the power of natural remedies and unique properties of rose oil. Biofresh Ltd.is developing steadily on the Bulgarian market and outside of the country, owing to its dynamic, young and highly-professional team of specialists, professional experience accumulated through years and tireless work and research of the laboratory staff. The company relies on a balance between long-lasting tradition in rose oil extraction and the use of modern technologies. The newest line Nat’ Aura marks a great success, based on the most advanced techniques and the purest, natural ingredients like organic rose oil, phyto stem cells from Argan, Edelweiss and Echinacea. Furthermore costumers gained stable interest over the years in primary product lines of the brand – Rose of Bulgaria, Regina Floris, Bio Rose Oil of Bulgaria and Yogurt of Bulgaria. In 2015 the company was honored with the award ‘Strategic investor for Plovdiv region’, because of constructing a high-energy efficient manufacturing enterprise worth 8.5 million Lev. Over the years the cosmetic company actively participates in outdoor sport events and running activities, especially with the initiative – Color Run. Biofresh believes that ‘health is beauty’.

As general sponsor of Tryavna Ultra we challenge you to join the ultramarathon and become part of one of the most exciting adventures of the year, full of emotions and gifts!

The copper production plant of the Group is in the city of Pirdop, Bulgaria. The plant was built in 1958 and main activity is processing of copper concentrates for the production of copper anodes and cathodes, as well as by-products such as sulphuric acid and fayalit. It consists of four main production units: Smelter, Refinery, Acid plant and Flotation plant. In April 2009 the official approval of the new name of the company “Aurubis” was received, after a year earlier the group Cumerio was acquired by Norddeutsche Affinerie AG (NA), after the approval of the European Commission at the beginning of the year. Today the company employs over 820 people. In 2014 the production of “Aurubis Bulgaria” was 350 000 t.anode copper, 233 000 t.cathode copper and 1 200 000 t.sulphuric acid. The company realizes 8% of the country’s exports to different markets including Turkey, Belgium, China, Singapore, and the imports are mainly by China, the Balkans, the Middle East. Currently the company is the largest user of the Bulgarian ports and rail transport over 2 million cargo shipments per year. Over the past ten years to modernize production and eco-efficiency improvements in company were invested over EUR 500 million, for which are given a number of awards, including “Investor in Environment Protection” (2014, Bulgarian Investment Agency).

As a part of the Partnership program for development in Srednogorie region, each year the company has made donations amounting to over BGN 6 million to Municipalities of Pirdop and Zlatitsa for implementing a projects in education, sports initiatives, cultural events, development of young talented children, disabled people and healthcare.

Decathlon is a global leader in the world of sports, with the mission to make the joy and benefits of an active lifestyle accessible to as many people as possible. Created by teams of passionate sports enthusiasts, Decathlon unites concept, design, production, and retail of sporting goods in a single process driven by innovation and passion. Decathlon’s branded products are designed with people in mind – offering beautiful design, innovative technologies, and functionality that makes every movement easier. The company’s core mission is to provide high-quality and reliable products at the most affordable prices – for everyone, regardless of age, skill level, or sport. In Bulgaria, Decathlon supports numerous initiatives and sports events as part of its long-term commitment to promoting an active lifestyle. With its support for “Tryavna Ultra,” Decathlon reaches out to all mountain sports lovers and nature adventurers, inspiring them to challenge themselves and be part of an unforgettable experience. Decathlon believes that sport should be a pleasure accessible to everyone. That’s why it doesn’t just offer gear – it builds a community of people united by movement, spirit, and the desire to become better. See you at the starting line!

Here’s some of our partners’ feedback: VARNA CARS – official representative of the brands BMW and MINIGeorgi Dinev, Head of “Sales and Marketing”: “We’ve partnered with iRun during the trail running and cycling event “Barite”, held in the picturesque area near the village of Chernevo. For us it was a great honor to work with such an impressive team of professionals where each member of the iRun family found their right place. Many thanks for the good advertisement, for the great teamwork and mostly for the very positive emotion, which iRun gave to everyone that was part of the event in some way. The idea of iRun far transcended a mere sports initiative, it has become a cause, a community of people with a better view of the world. My colleagues and I are glad that we were part of it!

”DECATHLONDenitsa Mihaylovska, Manager Events and Public Relations”: “For Decathlon, whose mission is for sport to be accessible to everyone, is a pleasure to partner with iRun.bg! Their approach to each runner, cyclist, sponsor, partner or volunteer holds a good sense and desire for everything to be organized in the best way. And most importantly – iRun exist for the sake of the people who run with them – to be happy and motivated to surpass themselves every time. Thank you!

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Diem Sport makes sportswear for teams and individual athletes: sublimation-printed kits, tops, shorts, one-piece suits, jackets, scarves, hats and accessories. Its clothing covers cycling, motocross, triathlon, ice hockey, running, cross-country skiing, football, volleyball, rowing, tennis and other sports. Its motto is simple: the delivery deadline is non-negotiable.

There are three options for printed sportswear:

• semi custom: choose a catalogue design and your colours, then add your logos, names, contact details, sponsors and other information.
• full custom: supply your own design, preferably as a vector graphics file. Any raster images need to be good quality.
• customized cuts: either option can use a cut of your choice, including one developed specifically to your brief.

Diem Sport website

SPORT DEPOT is a leading Bulgarian retailer of sports goods from established international brands. Since 2009, it has been an official partner and member of SPORT 2000 International.

The range includes more than 150 internationally recognised brands and over 20,000 products for sport and leisure: clothing and footwear, fitness equipment, skis and snowboards, mountain equipment, swimming accessories, and equipment for football, tennis, volleyball and many other sports. The company offers Bulgaria's widest selection of premium sports brands, with quick, helpful service and promotions designed to offer good value.

SPORT 2000 is one of Europe's leading multi-brand sports retail networks, with more than 3,600 shops in over 20 countries, annual turnover approaching EUR 5 billion and a combined retail area of more than 1,300,000 square metres.

Its portfolio includes adidas, Nike, Puma, Reebok, Champion, Skechers, Helly Hansen, Jack Wolfskin, The North Face, Speedo and other brands. Exclusive SPORT 2000 brands complement the selection of fitness equipment and sporting goods, outdoor equipment, sports clothing and footwear, lifestyle clothing and team sports products.

The company brings European standards of quality and service to its customers, following the latest developments in sports retail. Products from well-known sports brands share one roof, in a shopping environment intended to inspire thousands of people every day to be active and live healthier lives.

SPORT DEPOT website

Established in 1992, DEVIN is a leader in Bulgaria's mineral and spring water market. Its springs and bottling facilities are in an unspoilt area around the town of Devin, in the heart of the Rhodope Mountains. The DEVIN range includes natural mineral water, still, sparkling and vitamin-enriched, as well as spring water.

The company invests in society's economic, social and cultural development through initiatives supporting regional development, environmental protection and education. In March 2022, DEVIN became one of the first Bulgarian companies to receive B Corp certification, recognising high social and environmental standards and a long-term commitment to making a positive contribution to society.

DEVIN website

InStinct designs equipment for trail running, including hydration vests, packs and clothing. Its designs focus on fit, freedom of movement and easy access to water, food and essential kit while running.

Top Rent a Car is a leading national car rental company in Bulgaria. Its fleet, the country's largest, includes more than 3,000 vehicles that are new or up to one year old.

The company provides national coverage through 16 service offices in Bulgaria and one office abroad, with deliveries to every town and resort and to major airports across the Balkans. Its mission is to provide first-class service and high customer satisfaction, supported by continual fleet renewal and investment in technology.

Top Rent a Car website

Detelina is a Bulgarian market leader with a tradition of producing high-quality roasted and raw nuts, seeds and dried fruit since 1989. Its Detelina's Nuts and Detelina's Fitness ranges offer a healthy balance of nutrition and energy for trail runners.

Thank you to Detelina for its trust and support for Tryavna Ultra!

Detelina website

Bike Center is known across Bulgaria and represents some of the world's biggest cycling brands. A favourite shop for thousands of cyclists, it sells online and delivers parts throughout the country. Its wider ambition is to open physical stores in more Bulgarian towns, giving riders the chance to see and handle their next bike before buying.

The team wants every cycling enthusiast to be able to explore some of the latest bikes in person and get expert advice from people who truly understand cycling.

For the people at Bike Center, bikes are more than a hobby: they are a way of life. That passion makes their daily work a pleasure and pushes them to keep improving. They enjoy being surrounded by bikes, learning about them, trying the newest technology first and representing leading brands. Their work shows that it is possible to earn a living doing what you love, with a smile on your face.

Bike Center website

Sponser is a Swiss sports nutrition manufacturer whose products focus on athletes' health, physical function and performance. The range includes sports drinks, gels and high-quality recovery products without artificial colours or sweeteners.

Developed and tested with internationally renowned athletes, its products meet high quality and safety standards, with HACCP, GMP and BRC food safety certification. Sponser is among the world's most respected sports nutrition companies.

Sponser website

The 36.6 pharmacy chain has 24 locations in Plovdiv and the surrounding region, including Asenovgrad, Karlovo, Banya, Stryama and Rakovski.

Its range includes medicines, medical devices, non-prescription pharmaceutical products, loose herbs, essential and carrier oils, herbal tinctures, homeopathic products and food supplements such as vitamins, minerals and plant extracts. It also offers premium, medical, natural, baby and make-up cosmetics, alongside baby products including nappies, infant formula and food.

36.6 pharmacies website

ELVI is a wholly Bulgarian, family-run dairy company. Since autumn 1991, it has worked to develop and modernise its production while preserving the authentic taste of Bulgarian yoghurt, white brined cheese and kashkaval.

Its recipes come from old Bulgarian textbooks. The products are made without artificial additives, palm oil or other vegetable fats, with quality at the heart of production.

Best known for its Bozhentsi dairy products, the company marked 30 years of making the flavours of Bulgarian tradition.

ELVI website

Sportama is for people who love sport. We offer carefully chosen running and trail equipment for people who lead active lives.

We work with selected European brands and products tested in real conditions, with a focus on comfort, performance and recovery. We believe the right equipment helps you achieve better results and enjoy the run itself, whether you are training, running a marathon or heading into the mountains.

We choose our range carefully and offer only products we use ourselves and would recommend without compromise.

Sportama website

Queisser Pharma is committed to healthy living and people's overall well-being. Its work focuses on promoting and maintaining good health, with a commitment to protecting people's health and the environment.

That philosophy applies to every product, whether medicines, medical products, food supplements, foods or cosmetics. Quality is part of everything the company does, and every employee takes responsibility for the quality of the products it makes.

Customers trust these products because they meet their individual needs and consistently uphold high quality standards. Meeting those expectations is a daily commitment for the whole company.

Doppelherz website

Running Zone opened in April 2014 as Bulgaria's first and only specialist running shop. Founded and run by runners, its aim is to inspire people to enjoy running and give them access to highly rated products from leading brands.

The team helps beginners and experienced runners find the right shoes for their goals, reduce the risk of injuries and enjoy their running. Consultations use specialist equipment and software for foot and gait analysis. Customers can try different running shoes on a treadmill to feel how each pair performs.

Running Zone website

ANADORE Natural is a Bulgarian natural cosmetics brand made in Tryavna. Its handmade products take a different approach to mass-market cosmetics, with care for human health and responsibility towards the environment. Each product grows out of a real situation and addresses a specific problem.

This is cosmetics with a cause. Part of the proceeds from every purchase supports the I Believe and Help campaign, which helps thousands of children and babies in Bulgaria.

We believe caring for the body goes hand in hand with caring for nature. That is why we use environmentally friendly, biodegradable packaging designed with a sustainable future in mind. Our packaging is made from pressed paper, pressed straw or aluminium: strong, lightweight and fully recyclable. All packaging is reusable, and refills are available for some products, reducing waste and making more thoughtful choices possible.

ANADORE Natural website

Mount to Coast makes performance footwear for long-distance running. Its shoes are developed for ultramarathons and demanding races, with designs built around the needs of runners who spend many hours on their feet.

Pirin Hill is a Bulgarian sock brand with production in Bulgaria. Its range includes everyday and sports socks, with options for running, hiking and cycling, and materials including cotton, bamboo and merino wool.

PRESTIGE is a Bulgarian producer of biscuits, wafers and mini cakes. Its brands include Roden Kray, Trayana, Mirage, Naya and Hyper, alongside the Prestige Wellness range.

AboPharma offers food supplements, vitamins and minerals, medical devices, gels and cosmetic products. Its Bulgarian website provides product information, ingredient lists and contact details for the local representative.

Bowen in Bulgaria brings together information about the Bowen method, certified practitioners and training. Its website includes a practitioner directory, courses, events and information from the Bulgarian Association of Bowen Therapy.

COROS develops sports technology for endurance training and outdoor activities. Its range includes GPS watches, cycling computers and sensors, with tools for recording activities, navigation and training analysis.

Uragan.bg is one of the sponsors supporting Tryavna Ultra. Thank you for being part of the businesses and organisations behind the event.

Basecamp offers clothing, footwear and equipment for outdoor activities. Its range covers trail running, hiking, climbing, camping and cycling, including packs, hydration equipment, lighting and sports nutrition.

Gravirane offers personalised laser engraving. Its mountain-inspired identity connects individual designs with the outdoor community.

Yantra-Ispolin is a cycling club based in Gabrovo and listed by the Bulgarian Cycling Federation. The club is part of the local cycling community and organises cycling events in the region.

Future World is an association working with children and young people in Tryavna and Veliko Tarnovo. Its activities include creative workshops, walks, sports and educational games, promoting informal learning and the development of practical skills.

Sign Sport offers clothing, footwear and accessories for running, triathlon and cycling. Its shop carries Sign Sport products alongside brands such as Compressport, Maurten, INOV-8 and GOODR.

Stenata is a Bulgarian outdoor equipment retailer. Its shops offer clothing, footwear and specialist equipment for hiking, climbing and time in the mountains, together with advice on choosing suitable kit.

Tarnovo Ultra brings trail running, mountain biking and duathlon to Veliko Tarnovo and the surrounding area. It offers several course lengths and a short children's run.

Uzana Runs presents cross-country Olympic mountain biking in the Uzana area of central Bulgaria. XCO racing takes place over laps of a closed course.

Nutrino Lab, a brand of Baby Food Factory, makes fruit and vegetable puree snacks in convenient pouches. Its range offers different flavour combinations for a snack on the move.

Simaro supports Tryavna Ultra as part of the event's sponsor community. Thank you for helping bring the race and the people behind it together.

Moreto.net is an online news and information portal for Varna and the region. It covers local news, community life, culture, sport and events.

Neversecond makes sports nutrition for endurance athletes. Its range includes energy gels, drink mixes and bars, organised into a system that helps runners and cyclists plan their carbohydrate intake during training and racing.